• National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings
  • National Sales Meetings

National Sales Meetings

Experiential

I led the creative team in branding the 2024 and 2025 McGraw Hill National Sales Meetings at the iconic Fontainebleau Hotel in Miami Beach. Our comprehensive visual system included large-scale printed graphics, motion graphics, digital signage, static and animated wayfinding, branded screen savers, PowerPoint templates, swag, collateral, and special awards night branding. We created an Art Deco–inspired logo that echoed the hotel’s architecture, drew visual inspiration from the vibrant Miami Beach aesthetic, and unified the experience through a bold, monochromatic palette centered on McGraw Hill’s signature Heritage Red.

Tags Branding Events Digital Signage McGraw Hill Creative Direction Content Strategy Content Production Experiential Animation