At 96 meters long, the Bloomberg ticker at the Dubai International Financial Center (DIFC) is the longest LED display in the middle east. The content includes dynamically driven news and information from Bloomberg's API, and top-level Bloomberg brand messaging. All content is tailored for the region.
I worked on the visual system design, content strategy, Bloomberg API data integration, and quality assurance. Also, I liaised with our vendor in Dubai, Elevision.